Adidas Pride 2023 women's swimsuit modeled by a man

This week, Adidas unveiled its “Pride 2023” swimsuit line. The company used a model that appeared to be male to promote bathing suits on its website under the “women’s” category. The male model was showcasing one of the bathing costumes, a vibrant one-piece known as the “Pride Swimsuit,” which was being promoted for $70. The guy was also showing off a pronounced bulge in the crotch area.